Big Data

Oracle ditches the hype for a straight talking generative AI approach

Oracle appears keen on cutting generative AI-related hyperbole from its lexicon in favor of a more straight talking approach as the firm targets big gains in the space.

Taking to the stage for Oracle CloudWorld 2024, Doug Kehring, EVP of Oracle’s corporate operations, led the charge on the company’s strategy, championing its purist enterprise focus and taking potshots at a few rivals in the process.


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