Big Data

Crunch culture is a detriment to developers – here’s how businesses can prevent it

Burnout is a clear and present danger for all tech businesses that rely on their skilled workers to innovate quickly, sometimes through a process called ‘crunch’. 

Crunch is the time immediately preceding a significant release date or development milestone, particularly a new product or service. For example, the week before a major app update or a new video game is released. These periods can be frantic, with developers working long hours.


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