Marketing

Wirecutter Debuts New Sections, Styles and Trends, to Capitalize on Ecommerce Boom



The ecommerce boom heralded by the stay-at-home orders of 2020 has encouraged publishers to lean more intently into affiliate programs, including The New York Times’ Wirecutter. The reviews site has been working on two new sections, Style and Trends, which will sit alongside its other verticals –Home & Garden, Electronics, Sleep, Kitchen and Appliances–and bolster…



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