Marketing

This Health Brand’s New Film Is a Meditative Love Letter to the Trans and Queer Community


As Pride Month kicks off this year, many brands are again facing well-deserved accusations of “rainbow-washing” and insincerity from the LGBTQ+ activists and allies. Because despite nearly ubiquitous corporate messaging in support of Pride, 2021 has been a record-breaking year for the number of anti-trans bills introduced in dozens of state legislatures across the country—bills that are, in many cases, sponsored and supported by lawmakers who receive corporate donation dollars from those very same brands.





READ SOURCE

READ  Disney Bolsters Ad Sales Unit, Promoting Adam Monaco and Several Others

Leave a Reply

This website uses cookies. By continuing to use this site, you accept our use of cookies.