Marketing

The Unique Opportunities of Clubhouse and the Rise of Social Audio



This time last year, hardly anyone knew about Clubhouse–the invite-only social audio app that subsequently stirred up an internet buzz during the Covid-19 pandemic, drawing celebrities, business gurus and everything in between. Homebound iPhone users starved for human interaction found solace, excitement or inspiration in the platform’s live drop-in format, and marketers quickly created a…



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