Marketing

Snapchatters Can Wrap the Arc De Triomphe Via a New Portal Lens



Snap Inc. teamed up with Sotheby’s and the Estate of Christo on portal lens “The Final Christo: Original Works for the Arc De Triomphe.” Snap referenced a series of sketches and visuals and used a gyroscope lens feature and animation technology to build the lens without actually seeing the final result. Snap Inc. The lens…



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