skilling: Sequoia-backed Seekify to merge with skilling platform SafeJob

Sequoia-backed Seekify today announced its merger with SafeJob, a skilling and job readiness online platform for entry-level white collar non-tech talent.

SafeJob was an online initiative that Seekify and Safeducate launched in March 2020. Safeducate is an online skilling platform for government and private jobs, with SafeJob being its initiative for private jobs.

Since its launch, the company claims to have trained a lakh and half kirana store owners on Covid protocols.

SafeJob is now being acquired by Seekify. With the merger, Divya Jain, founder of Safeducate, said she will likely join Seekify as a co-founder and will take on an operations role. “I will continue to be associate with Safeducate but will take a backseat over there,” she said.

“Companies need to hire employees and Seekify helps them source the right employees. SafeJob is a consumer-facing brand that will be part of Seekify. We’re pivoting away from our earlier model of aggregating data to improve the customer experience for brands,” said Arihant Jain, co-founder of Seekify. “Some of the SafeJob team will be joining us.”

“We have got a lot of traction in the last 6-7 months. We have an order book of $500,000 till January 2021,” said Divya Jain.

SafeJob has courses on operational, sales, and logistics. It recently started digital marketing and analytics courses as well. Placements at the end of the courses help land jobs in the range of Rs 2-6 lakhs per year.

The company claims to have 2-3 lakh registered users so far, of which around 50,000 have been trained and about 3,000-5,000 people have been placed. The courses are 12-16 weeks long with live classes and pre-recorded content among other things.

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“We have a couple of models for learners – the first is a prepaid model, where they pay around Rs 20,000-25,000 and then get placed later,” said Jain. “The other, recently introduced model is a post-paid model where learners learn for free, but once they get placed, they pay 1-1.5 months of salary (Rs 40,000-45,000) to us. This is done via a loan from a microfinance company which they can pay back once they start earning.”

Arihant Jain said, “Employability is a problem despite education. We’re trying to solve the white-collar entry-level jobs problem. We’re not going after the blue-collar or grey collar workforce.”


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