Please assign a menu to the primary menu location under menu

Marketing

Netflix co-CEO confirmed the streaming platform will start showing adverts


Netflix co-CEO Ted Sarandos confirmed last Thursday (23 June) that the streaming platform was planning a new, ad-supported tier, which will be launching soon.

Mr. Sarandos added: “We’re adding an ad tier for folks who say, ‘Hey, I want a lower price and I’ll watch ads.”

The company had always said in the past it strongly believed in leaving marketing out of the streaming platform, and has never shown ads during or before its TV shows or films.

The plan is likely one of its many responses to tackle its user base shrinking and its revenues declining.

Click here to sign up for our newsletters.



READ SOURCE

Leave a Reply

This website uses cookies. By continuing to use this site, you accept our use of cookies.