You can do anything you set your mind to — but also, stick to your strengths.
Disney, owner of Marvel, Star Wars and Pixar, said it had a “good” relationship with Electronic Arts, the company it partnered with in 2013 but admits video game making is not the House of Mouse’s forte.
“We’re good at making movies and television shows and theme parks and cruise ships and the like, we’ve just never managed to demonstrate much skill on the publishing side of games,” CEO Bob Iger said when asked about Disney potentially dipping into video games once more.
Disney video game titles have been dropping like flies. In 2016, Disney shed video game series Disney Infinity, and in 2018, it closed massively multiplayer online role-playing game Club Penguin Island.
EA is still going strong with Star Wars games (which it has exclusive rights to through the Disney partnership), saying Star Wars Jedi: Fallen Order will come this year.
“We’ve had good relationships with some of those we’re licensing to, notably EA and the relationship on the Star Wars properties, and we’re probably going to stay on that side of the business and put our capital elsewhere,” Iger said.
Many have criticised EA’s strategy when it comes to Star Wars and its video game releases. Its Battlefront series has been embroiled inand as recently as January, EA canceled